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The people behind the scenes include Elena, Colin, John and Lorne. There is also a growing team of interns helping get PowerBarr off the ground. We are passionate about putting renewable energy into mainstream use every day. We have combined experience in sales, marketing, IT, electronics, renewable energy, and entrepreneurial ventures.
Elena Jusenlijska started her career off at Bullfrog Power, where she met John in 2009. Elena's professional portfolio includes start-up experience in the commercial interiors space, orchestrating the delivery of school and sport supplies to an orphanage in Lima in 2010, and furniture and school supplies to an elementary school in the Peruvian Andes in 2011. At Earth Rangers Centre for Sustainable Technology, she helped develop partnerships that resulted in achieving the highest scoring LEED Platinum building certification in Canada. Elena founded and co-directs a non-profit behind T.O's Eco Chase - a sustainability-focused annual scavenger hunt in Toronto. She has served on the executive coaching committee for aspiring small business entrepreneurs at the Rotman School of Management and is an active member of the Communications & Marketing committee of the Canadian Green Building Council, Toronto Chapter. Elena is currently the Chief Spark Plug at PowerBarr and works as a Head-hunter with Delta Management, a boutique executive search firm focused on cleantech, sustainability & environmentally-focused roles.
Colin Campbell is a business sustainability consultant, entrepreneur and professional triathlete. As an athlete, his ultimate aspiration would be to compete for Canada at the Olympics. Colin is an ambitious individual and sets the bar high. While studying for his Bachelor of Commerce at Dalhousie University, Colin was involved with several entrepreneurial ventures. In 2009, Colin biked from Toronto to Halifax promoting a non-for-profit he started called Hydro Heroes, which aimed to promote a sustainable way to helping world water issues, by using a lead-by-example approach. He went on to build 'Partnerships in Sustainability' with a small team at Evergreen Brick Works in Toronto and initiated a landscape design start-up called Microscapes aiming to take advantage of unused spaces and turn them into small creative landscapes. Colin is currently the Chief Brand Ignitor at PowerBarr and Consultant on the Business Sustainability team at Canadian Tire, a leading Canadian retailer. Colin has been inventing and creating since he was a kid, with a flair for making the connections needed to get innovative ideas working.
John Wilson is an IT professional and entrepreneur with more than thirty years of experience, which all started with the launch of his own company focused on the desktop publishing revolution. Next, John joined Corel before they released their revolutionary Corel Draw! software package that was pivotal to the success of Windows graphical user interface. Later, working for a small financial services software start-up, John went on to lead the eCommerce surge as a product manager during the dot com phase. Most recently, combining his passion for IT and renewable energy, John joined a team of five that would within three months launch Bullfrog Power, to become Canada's leading 100% renewable energy company now eight years later. In parallel, over the past twenty years, John has experimented, innovated with and implemented renewable energy at home (3 solar systems and 1 wind turbine), an off-grid solar system in the Dominican Republic, a gasoline to electric boat conversion and finally a "solar desk" invention that he has been evolving over the past five years. Needless to say, John is PowerBarr's Chief Tech & Solar Geek.
Lorne Spence is an electronics professional with a diverse entrepreneurial and technological background. His belief in renewable energy combined with his passion for creation and design has led to his involvement in many innovative projects including off-the-grid marine applications, intelligent battery management programs, and solar/battery integration, which was required to reliably power essential electronics equipment in some of the most demanding environments in Canada. He was the lead designer and technician in converting several sailing vessels from internal combustion to clean, electric propulsion, as well as the lead system designer for navigational and communication electronics used by several Marine law enforcement agencies. He is an ABYC and NMEA certified marine technician, and is currently the Lead Product Designer & Electrical Systems Tech at PowerBarr.
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